eCommerce & DTC Brands
Fashion, beauty, homeware, electronics and niche products selling directly to consumers online.
- Product page and checkout optimisation.
- Retention programs and email flows.
- Performance campaigns across Google & Meta.
Brands That Trust PrimeLogic
From funded startups to established enterprises, PrimeLogic partners with teams that want a strategic, long-term digital and AI growth partner – not just a one-off service provider.
- Multi-industry experience: SaaS, eCommerce, education, finance, health & more.
- Deep focus on measurable results and sustainable growth.
- Collaborative approach with your internal teams and stakeholders.
Client Snapshot
- 220+ websites and funnels launched.
- 430+ marketing campaigns executed.
- Average 3.2x uplift in key performance metrics.
- Clients across MENA, Europe, North America and Asia.
Industries & Client Types
We don’t believe in one-size-fits-all templates. However, experience across multiple industries allows us to bring proven playbooks and adapt them to your business.
B2B & SaaS
Software companies and B2B brands that need positioning, lead generation and sales enablement.
- Messaging and value proposition design.
- Demo funnels and content for each stage.
- Account-based marketing experiments.
Education & EdTech
Universities, online academies and edtech products looking to attract and retain learners.
- Course catalogues and application funnels.
- Progress dashboards and student journeys.
- AI-powered support assistants for students.
Professional Services
Agencies, consultants, legal, finance, healthcare and other service-led businesses.
- High-conversion service landing pages.
- Appointment and consultation funnels.
- Reputation management and social proof.
Selected Clients
A mix of brands, startups and organisations we’ve supported.
FinNest
UrbanFit
EduSphere
SkyCommerce
TechNova
MedReach
HotelX
ProLegal
Case Studies
A closer look at how we approach problems and deliver measurable outcomes for our clients.
FinNest – B2B SaaS Website & Funnel
FinNest offers financial analytics software for mid-size businesses. Their old website looked dated, had unclear messaging and wasn’t generating qualified sales demos.
Objectives
- Clarify positioning and explain the product in simple language.
- Increase demo requests from targeted ICP accounts.
- Improve website speed, UX and analytics tracking.
What we did
- Conducted interviews with the sales team and top customers.
- Redesigned the website with a clear narrative and product story.
- Created dedicated landing pages for key industries.
- Set up GA4, events and a dashboard mapping demo requests.
Results (first 90 days)
- +61% increase in demo requests.
- +34% increase in time on site.
- Faster average response time from sales using integrated forms.
Project Snapshot
- Duration: ~8 weeks from discovery to launch.
- Deliverables: new site, industry pages, analytics setup.
- Team: strategist, UX/UI designer, developer, copywriter.
We continue to support FinNest with ongoing CRO experiments and content development focused on high-intent keywords.
Project Snapshot
- Industry: DTC fitness & apparel.
- Scope: email flows, social strategy, paid social campaigns.
- Channels: Instagram, TikTok, Meta Ads, Klaviyo.
UrbanFit now uses the same funnels we built as the backbone of every new product launch.
UrbanFit – Social & Performance Marketing
UrbanFit is a direct-to-consumer activewear brand. They had a strong product line but inconsistent social presence and campaigns that depended heavily on discounts.
Objectives
- Build a consistent brand presence on Instagram and TikTok.
- Increase revenue from existing customers (LTV and repeat orders).
- Stabilise acquisition cost with conversion-focused campaigns.
What we did
- Created content pillars and a monthly social calendar.
- Produced story/reel concepts and ad creatives.
- Set up welcome, abandoned cart and post-purchase email flows.
- Launched always-on prospecting and retargeting campaigns.
Results (first 4 months)
- 2.4x return on ad spend across Meta campaigns.
- 36% of monthly revenue from email flows and campaigns.
- Follower engagement rate improved significantly with non-discount content.
EduSphere – LMS Platform & AI Support Bot
EduSphere runs an online learning platform with multiple courses and thousands of active students. Their old LMS was clunky, and support was overwhelmed with repetitive questions.
Objectives
- Improve student experience across mobile and desktop.
- Reduce repetitive support queries via automation.
- Increase course completion and upgrade rates.
What we did
- Redesigned dashboards, course pages and progress tracking UX.
- Implemented a new LMS layer integrated with their payment system.
- Deployed an AI support assistant trained on their help docs.
- Introduced in-app prompts for upsells and renewals.
Results (first 6 months)
- Support ticket volume reduced by ~40%.
- Course completion rate up by 22%.
- Notable increase in students upgrading to premium bundles.
Project Snapshot
- Type: platform redesign + AI automation.
- Stack: custom frontend, LMS platform, AI via OpenAI + internal KB.
- Team: UX specialist, full-stack dev, AI engineer, PM.
The AI assistant now handles FAQs about access, payments, course recommendations and basic troubleshooting before escalating to humans.
What Our Clients Say
Long-term partnerships built on results and trust.
★★★★★
“PrimeLogic rebuilt our entire web stack and marketing funnel. Within 3 months we had a clear increase in qualified demo requests and much better insight into our numbers.”
★★★★★
“They feel like an extension of our team. From creative to targeting to landing pages, everything is aligned with our brand and revenue goals.”
★★★★★
“Our students get faster support and our operations team finally has time to focus on improving content instead of answering the same questions all day.”
Want PrimeLogic to write your next success story?
If any of these case studies sound close to your situation, we’d love to analyse your current setup and show you what’s possible with a tailored plan.
Request a free mini auditWe can help if...
- Your website isn’t aligned with how you sell today.
- You’re running ads but not seeing consistent ROI.
- Your team is stuck doing manual repetitive work.
- You want one partner to handle strategy, execution and optimisation.